Museum photography using mobile studio

I recently had the opportunity to visit the Carmarthen Museum to take a series of photographs of a new collection of contemporary local ceramics.

There wasn’t a  dedicated studio space at the museum so I used my own portable studio which includes a full Elinchrom studio flash system and light modifiers. I also provided neutral grey paper backdrops and blackout material for the windows. The 36 megapixel camera that was used to capture the images revealed a huge amount of fine detail such as  the artists finger marks or brush strokes. This level of detail is often of great interest to future researchers or academics.

Colour accuracy is particularly important for images used in the heritage sector. Once the camera and lights were fully set up a reference shot is taken of a GretagMacbeth ColorChecker. This is then used in the Raw conversion to ensure the colour is as accurate as possible throughout the workflow.

Taking test shot of GretagMacbeth Colorchecker to standardise colour before shoot

Colour checking – Carmarthen Museum

Metadata such as artists name, date of manufacture, title of piece or series and information about the media type was embedded into the images as they were imported onto the computer. Images were captured in Raw and the client was provided with 16bit Adobe RGB Tiff files for their archive along with sRGB JPEG files for an online presentation they were preparing.

The objects were all handled by a museum specialist.

Carmarthen Museum - temporary studio

Carmarthen Museum – temporary studio

The collection of contemporary local ceramics is now on permanent display in the main hall of the museum.

Contemporary jug and bowl from the collection at the Carmarthen Museum

Contemporary jug and bowl from the collection at the Carmarthen Museum

Carmarthen_museum3detail

Detail of jug and bowl showing capture detail of Nikon D800

I worked for over 8 years for JISC Digital Media (formerly TASI) at Bristol University where I provided specialist photographic advice, support and on site consultancy to cultural heritage organisations across the UK. I now offer these services as a consultant. If you would like help in planning or undertaking a digitisation project do get in touch.

 

Recipe and ‘make it’ videos

Recipe and make it videos

Recipe or ‘make it videos are a great way to show your customers how they can adapt or customise your product. They can give your brand a human face and the customer feels like you are sharing something with them for free. Users may wish to share your videos on social media or embed them on their own sites so it is a good idea to incorporate your brand name or logo somewhere in the clip. Videos can be trickled out at regular intervals to generate customer interest, recipe videos can themed around seasons, or celebrations such as Christmas. Videos can also be used to introduce new products or showcase established ones.
If you would like to know how we could help you to produce recipe or make it videos get in touch on 07973 631185
To view the video in HD click on the YouTube settings (Cog) button.

Three day introduction to video course

Three day introduction to video course three day introduction to video course

Three day introduction to video course

Nigel is a great tutor and has enabled me to advance my skills tenfold in just two and a half days. I would definitely recommend to any budding film makers. He’s equipped me with the competence and the confidence to go out and shoot”. Kelly O’Connor, Kinneir Dufort

Online video is becoming an essential component of the modern website. Video is a great way to convey information about your product or service or to tell a story. With major developments in camera design, software and media delivery methods, high quality video production is now within most peoples grasp and can be undertaken with a minimum of outlay. Video can be used to; introduce your business, describe a product or service, present customer testimonials and inform or entertain your audience.

Recording high quality sound for video three day introduction to video course

Recording high quality sound for video

This three day introduction to video course covers; planning and developing an idea for a short film, camera operation, using available lighting, video lighting, microphones and sound recording, video editing and delivery. The course encourages ‘best practice’ in camera use, lighting and sound recording. This knowledge covered in the course can easily be scaled down to record videos using available resources such as mobile phones and tablet computers.

The content of the course can be adapted to suit your needs and budget.

I have produced web videos for a number of high profile clients as well as being a qualified lecturer with over 20 years teaching experience both in university and to business.

During the course we will use professional video equipment including Arri lighting, DSLRs, Sound Devices audio mixers, radio and boom microphones and video editing software.

The course can be delivered at your place of work at a time that suits you and your colleagues. Alternatively, we can host it for you.

The typical class size is 3 people.

We are based in the Bath/Bristol area but can deliver the training anywhere in the UK but there may be additional charges for travel and accomodation.

The cost is £600/person for three days or £1400 for three attendees.

For more information please send me an email mail@nigelgoldsmith.co.uk

Lighting for video, three day introduction to video course

Lighting for video

 

Customer video testimonials

Happy customers make great video testimonials

Customer video testimonials are a highly effective way of promoting your product or service. Your satisfied customer will reassure potential clients and show that others have used your company and are satisfied with the service you gave them. Your presenter may also use the video to recommend your business to others.

The testimonial isn’t ‘pushy’ as it is presented by your customer rather than a representative of your business. The audience can see and hear your presenter speaking in their own words, it therefore helps to build trust in your business.

Video testimonials can be placed on your home page or on a previous client page.

 

There are three stages in creating a video testimonial

Pre Production

This typically involves, identifying your target audience, selecting your ‘star’ customers to deliver the testimonials, storyboarding the shoot and negotiating with the contributors.

Production

Filming, digitisation and capture of all media to be used for the testimonial.

Post Production

Editing audio, video, stills and captions.

The Cost

Prices for video testimonials start from £650.

Photo films can also be used to present testimonials. Your customer is recorded answering a few questions after which images and video is shot. The elements are then edited together to produce the final testimonial. The advantage of the photo-film testimonial is that there are also a set of still images which may be used for other applications such as PR and social media.

If you would like more detailed information give us a call on 07973 631185 or send us an email at mail@nigelgoldsmith.co.uk

Video DSLR set up for shooting a video testimonial

Video DSLR set up for shooting a video testimonial

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